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Paris, France · local businesses

Marketing for your business in Paris, done by Markus

We’re not the agency round the corner. Markus looks after your Google profile, your reviews and your posts, and shows you what it brings in. What he knows about Paris, he measured: here is where the 2,806 takeaways of Paris stand on Google.

Markus works remotely, in France and elsewhere. No office or address in Paris: figures on your city, and the work done every week.

What people in Paris search for, every month

Just to grab a quick bite, 29,100 searches a month include “paris”, led by “kebab paris”. Typed in French, in France, and not counting “near me” searches.

kebab paris9,900 / monthfast food paris9,900 / monthtacos paris4,400 / monthburger paris3,600 / monthsnack paris1,300 / month
restaurant paris90,500 / monthboulangerie paris40,500 / monthcoiffeur paris22,200 / monthfleuriste paris9,900 / monthplombier paris9,900 / monthpizzeria paris6,600 / monthgarage paris2,400 / monthinstitut de beauté paris1,600 / month
Google Ads volumes, France, searches in French, monthly average from September 2025 to August 2026, collected on 7 October 2026.

Takeaways in Paris on Google

What a customer sees before choosing where to eat, measured profile by profile.

HelloMarkus Observatory, October 2026 See the method
Takeaways and fast food
2,806profiles
primary category, 13.3 per 10,000 residents
Average rating
4.20/ 5
across 2,084 rated profiles
Unanswered reviews
74.3%
1,082 reviews from 60 profiles at random
Incomplete profiles
53.7%
at least two gaps out of five
Unclaimed
41.9%
nobody has taken charge of the profile
No reviews at all
25.7%
not a single star yet
The five things checked on every profile: opening hours, a phone number, a website, at least 10 photos, a description. 59.8% of profiles have no website, 53% no description, 30.3% no opening hours.

Paris against the 20 cities in the Observatory

More than elsewhere: unclaimed profiles, 41.9% in Paris against 32.1% in the median of the 20 cities measured.

Unanswered reviews74.3%median city 71.3%, from 57.9% to 82.8%
Incomplete profiles53.7%median city 46.6%, from 34.4% to 56.4%
Unclaimed profiles41.9%median city 32.1%, from 15.9% to 41.9%
No reviews at all25.7%median city 21.2%, from 6% to 25.7%

What the takeaways at the top have

On Google Maps, a search for “fast food” on a phone from five points in Paris shows 15 different businesses in the top three: every neighbourhood has its own. What sets them apart most: photos, the number of reviews and a website.

Top 3 on Maps (15 profiles)All takeaways in Paris
The rating? 4.5 at the top, 4.20 for all: a smaller gap than you’d think.
Number of reviews (median)
Top 3 715
All 141
Photos (median)
Top 3 138
All 22
A website on the profile
Top 3 80%
All 40.2%
Reviews with a reply
Top 3 22.7%
All 25.7%
Replying isn’t enough to get ahead: at the top, owners reply even less often. But people who are hesitating read the replies.

District by district

From 37% (Paris 4th) to 69.8% (Paris 16th, 75116) of incomplete profiles, depending on the district. A figure is only published from 20 profiles.

DistrictTakeawaysAverage ratingIncomplete profilesUnclaimed
Paris 1st1053.9841.9%32.4%
Paris 2nd1204.3247.5%38.3%
Paris 3rd664.2757.6%54.5%
Paris 4th544.2637%33.3%
Paris 5th864.2450%37.2%
Paris 6th774.3644.2%29.9%
Paris 7th353.9954.3%42.9%
Paris 8th1954.2747.2%36.4%
Paris 9th2454.3748.6%38%
Paris 10th2184.2750.9%38.5%
Paris 11th2204.3260.5%50%
Paris 12th1714.1952.6%38%
Paris 13th1284.1043.8%31.3%
Paris 14th1074.2359.8%47.7%
Paris 15th1824.0253.3%44.5%
Paris 16th, 75016384.0347.4%21.1%
Paris 17th1984.1857.1%44.4%
Paris 18th2234.1267.3%52.9%
Paris 19th1553.9760.6%45.8%
Paris 20th1294.1662%47.3%
Paris 16th, 75116434.3169.8%60.5%

Incomplete profiles and number of takeaways, by district

  • 1st41.9%105 takeaways
  • 2nd47.5%120 takeaways
  • 3rd57.6%66 takeaways
  • 4th37%54 takeaways
  • 5th50%86 takeaways
  • 6th44.2%77 takeaways
  • 7th54.3%35 takeaways
  • 8th47.2%195 takeaways
  • 9th48.6%245 takeaways
  • 10th50.9%218 takeaways
  • 11th60.5%220 takeaways
  • 12th52.6%171 takeaways
  • 13th43.8%128 takeaways
  • 14th59.8%107 takeaways
  • 15th53.3%182 takeaways
  • 16th, 7501647.4%38 takeaways
  • 17th57.1%198 takeaways
  • 18th67.3%223 takeaways
  • 19th60.6%155 takeaways
  • 20th62%129 takeaways
  • 16th, 7511669.8%43 takeaways

What Markus does for a business in Paris

Modules to take one at a time. The free audit tells you which one first.

Google profile, done right

Brought up to standard on 100 points: categories, opening hours, 25 photos, questions. Score before and after.

€199 excl. VAT one-off
Review management

100% of your reviews answered within 48 hours, in your own words. An alert for every negative review.

€39 excl. VAT / month 14-day trial
Google and social posts

1 to 2 posts a week, on your Google profile and your connected social accounts.

€49 excl. VAT / month
Tracked web page

A page that does one thing: get a call, a booking or an order. Hosted and measured.

€199 excl. VAT one-off

Remotely, and we say so

  • No office in Paris, no made-up address, no fake reviews.
  • Markus prepares, you approve with one tap from your phone.
  • Your proof every month: what moved, from the most certain to the most estimated.

An agency in Paris, a freelancer or Markus?

“agence de communication paris” is searched 1,900 times a month in France. Each has its strengths: choose based on what your business needs.

An agency in Paris

It meets you in person and knows the area. The price is on quote.

A freelancer

Flexible, often by the hour or for a fixed fee. Depending on how much time they have for you.

Markus

Remotely, from €9 excl. VAT a month, no contract. He does the work every week and shows you the proof.

How we measured

On 7 October 2026, we collected every Google profile of takeaways and fast-food outlets in the municipality of Paris (primary category: fast food, kebab, sandwich shop, burger, tacos, snack bar), read the 1,082 most recent reviews of 60 profiles drawn at random, and looked at who ranks in the top three on Google Maps from five points in the city. Public Google data, collected for us by a data provider named in the method.

What we never do: name a business, copy a review, keep profile details for more than 30 days. We publish totals, shares and medians, dated, under a CC BY 4.0 licence.

Read the full method Next measure: January 2027

Frequently asked questions

Does HelloMarkus have an office in Paris?

No. Markus works remotely, for businesses in France and elsewhere, including in Paris. You approve from your phone, and we book a call when we need to talk.

Where do the figures on this page come from?

From the HelloMarkus Observatory of local business visibility: the 2,806 public Google profiles of takeaways in Paris, collected on 7 October 2026, and 1,082 of their recent reviews. The method is published, with its limits.

Why are the searches on this page in French?

Because Paris is in France: the figures show what customers type there, in French, as measured by Google Ads. The Observatory measures one country at a time; the London pilot will look at searches typed in English.

How do businesses in Paris get found on Google?

Through their Google profile, their reviews and their place on Google Maps, which changes from one street to the next. In Paris, a search for “fast food” from five points in the city shows 15 different businesses in the top three.

How much does Markus cost for a business in Paris?

The same price everywhere: from €9 excl. VAT a month for the prize wheel to €199 excl. VAT one-off to bring your profile up to standard. No contract.

Where does your business in Paris stand?

The audit is free and takes two minutes. You see where you rank on Google, your profile and your reviews, and where to start.

Markus with his telescope